In my quest to find revenue for the forums that reflects the values of the community, I’m going out look for sponsors. I want to have sponsors essentially “underwrite” the forums as marketing - this method has worked for other forums without getting terrible jumpy scammy ads.
But I need your ideas of companies that might have a marketing budget that might be interested this community’s goodwill as a sponsor. (from a technical standpoint, we are a forum that gets ~350K pageviews a month, is mostly US, other demographic stuff I can share with folks).
Dan Price/Gravity Payments (he’s the CEO in Seattle who lowered his own CEO comp to raise the salary of all his employees to 70k or higher). They are B2B but you could pitch the fact that you have a lot of freelancers/contractors who might be interested in their services (they mainly process CC payments).
He has had some pretty amazing tweets during the pandemic and I think he would like what you are doing here/with OMD.
This guy says he doesn’t do marketing and his services would be competition for your day job, but his price point is closer to what most people here can afford:
I’m probably going to try him out for a first run through my finances this year, and then hire YOU when I get to the fancier estate planning/charitable giving stage in a few more years.
I’d say meal kit or bulk food companies, wealthsimple, maybe insurance companies? A lot are pushing lifestyle info and have financial and other advice.
Netflix?
